Taken from the IABaustralia site: "Sydney, Tuesday 28 February 2006…The Interactive Advertising Bureau, in collaboration with the digital committees of the Advertising Federation of Australia and the Media Federation of Australia today announced the launch of the first Australian online ad format standardisation."

It took a third party group like the IAB to finally get all the major parties talking. Finally life will be a little less annoying.

My fav size is the "hockey stick" from 9msn which bares no resemblance to a real hockey stick. Sadly this hasn't been mentioned by the IAB, maybe next year.

Posted by Ashley Ringrose at 10:21 PM | Link to this Article | Comments
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