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June 23, 2006
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(You need to click on the banner area for this to work, then type)

Cannes Cyber gold. It's important to notice that above all a good idea is always going to do well, this is a good idea.

I should add that this was an overlay/pop up, and I'm guessing a polite loading scenario, and a reasonable file weight at 760kb.

(Of course when served the click isn't req. - I hope anyway)

What a great way to drum in the number to users.

Posted by:Ashley on June 23, 2006 9:17 AM

good stuff!

Posted by:Huub Koch on June 23, 2006 10:32 PM

Agreed it's nice. And fresh.
But its strength is also its weakness.
By being an original type of interaction for an ad I'm not sure how many of the target audience will actually understand what they're supposed to do or care enough to do it. I could be completely wrong. I usually am ;-)

Posted by:Iain Tait on June 28, 2006 1:57 AM

Great work. Simple and smart.

Posted by:Fabio Cerdeira on June 28, 2006 4:03 AM

i would agree with Iain, it may be asking too much of the end-user. great creative though and great 3d/photo work.

Posted by:eric powell on June 29, 2006 4:26 AM

Great idea, a fab way to drive home the message and the phone number....

But... but....

the CTA for users to initiate the ad could be stronger...

So, nice creative and would like to know what the actual results are.

Posted by:E on July 13, 2006 9:04 PM

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